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## APPLICATION OVERVIEW
"MARCA HOJE" is a web-based SaaS application designed for scheduling services, initially targeting barbers, hairdressers, and nail technicians. The platform facilitates seamless appointment management for companies, service providers, and clients, ensuring a straightforward and efficient scheduling experience.

## CORE FEATURES
1. **Company Dashboard**: A comprehensive management panel for companies to oversee service providers, including options to add or remove providers, view service reports, and manage appointments with daily, weekly, and monthly views.
2. **Service Provider Registration**: Allows service providers to register on the platform and choose to create their own company with a dedicated button.
3. **Client Interface**: Clients can search for companies by region, schedule appointments, reschedule, confirm, and cancel bookings, and view a history of their services.
4. **WhatsApp Integration**: A chatbot feature that allows clients to interact via WhatsApp to schedule, reschedule, and confirm appointments with automatic reminders one hour prior.
5. **Reporting and Analytics**: Companies can access detailed reports of services performed, enabling better decision-making and resource allocation.

## DESIGN SPECIFICATIONS
- **Visual Style**: Minimalist - Clean, simple design with ample white space, a minimal color palette, and a strong focus on typography.
- **Color Mode**: Light theme with dark text on light backgrounds.
- **Layout**: 
  - Utilize a fluid vertical layout with well-defined blocks for each section, ensuring clear visual hierarchy.
  - Intense use of white space to enhance readability and user experience.
- **Typography**: 
  - Font: Inter
  - Weights: 400 (Regular), 500 (Medium), 600 (SemiBold)
  - Text hierarchy should follow a clear structure with distinct headings and body text to facilitate easy navigation.

## TECHNICAL REQUIREMENTS
- **Framework**: React with TypeScript
- **Styling**: Tailwind CSS
- **UI Components**: shadcn/ui for cohesive and reusable component design
- **State Management**: Context API or Redux (as needed for state management)

## IMPLEMENTATION STEPS
1. **Set Up Project Structure**:
   - Initialize a React project with TypeScript.
   - Organize directories for components, pages, styles, and utilities.

2. **Design System Implementation**:
   - Import and apply the CSS design tokens from `/css/tokens.css`, `/css/base.css`, and `/css/components.css`.
   - Use Tailwind CSS to establish a consistent design language across the app.

3. **Develop Core Features**:
   - Create components for the Company Dashboard, Service Provider Registration, and Client Interface, ensuring each component adheres to the established design principles.
   - Implement the WhatsApp integration feature with appropriate API calls for chatbot interactions.

4. **User Authentication**:
   - Develop a secure user authentication flow, separating logic into distinct files for login, registration, and account recovery.

5. **Testing and Optimization**:
   - Conduct usability testing to identify areas for improvement.
   - Optimize code structure to ensure lightweight `.tsx` files with minimal inline logic.

## USER EXPERIENCE
- **Client Flow**: Clients can navigate easily through the application, searching for services by region, scheduling appointments with a few clicks, and receiving notifications via WhatsApp to confirm bookings.
- **Service Provider Flow**: Service providers can register, view their schedule, and manage their appointments seamlessly through the dashboard.
- **Company Flow**: Companies can monitor provider performance, manage schedules, and analyze service reports, all within an intuitive dashboard interface.

By following this structured approach, "MARCA HOJE" will deliver a streamlined, user-friendly experience that aligns perfectly with the brand's core values of trust, simplicity, agility, and organization.
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